Viva CEO Vic Del Rosario and Miss World Philippines director Cory Quirino officially launched the partnership between Viva and Miss World Philippines at a press conference in Ortigas. Miss World Philippines 2015 Hillarie Danielle Parungao, was also at the press con along with the first, second and third princesses.
Miss Quirino said she is happy to partner with Viva because she is confident that Viva can provide a stable [showbiz] career for the ladies after the pageant. She added that with the help of Viva, they could now search for projects that can impact the community and can tug the hearts of the Miss World judges.
Boss Vic, on the other hand, said the tie up is an opportunity for Viva to discover new movie stars among the country’s finest beauties.
“The main reason we went into this kind of partnerships is our expansion. It’s ideal na kasama sa pag-expand ng management namin we have more options when it comes to talent. Viva will now form a modeling division under Viva Artist’s Agency so, we need to find really good talents to fill that pool,” Boss Vic said.